On-Demand Webinar

Designing a Virtual Conference that Delivers a Great Experience

Speakers

Jay Headshot

Jay Famico

Chief Research Officer,
Iron Horse

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Scott Salkin

VP, Revenue Marketing & Partnerships,
Gainsight

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May Martin

Director of Corporate Events,
Gainsight

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Samir Mehta

VP Marketing,
atEvent, an Iron Horse company


Before the pandemic, if you were asked if it were possible to successfully pivot one or more of your large live events into a highly performant virtual counterpart, you'd probably say no. Well, times have changed, and desperation has made some go mad while other companies like Gainsight have worked smarter to make that kind of pivot gracefully and to deliver a great experience for their virtual attendees.

With only a few weeks to convert their annual event into a comparable virtual experience, Gainsight learned a lot and learned it fast. And they're ready to share their secrets to success.

Join us as we dive deep into what Gainsight discovered about how to choose a virtual event platform, which experiences you can replicate online--and where to pivot, how to keep attendees engaged, and more. We’ll share the virtual event playbook for a large event and how to carry these lessons over to smaller virtual events, plus what to avoid to deliver the best experience for your audience. 

In this webinar we will:

  • Discuss key considerations in converting in-person events to virtual ones: pre-event, during event, and post-event 
  • Outline the most important components of a virtual event platform
  • Share Gainsight’s evaluation and decision-making process for its 21,000 person virtual event
  • Discuss Gainsight's biggest takeaways about virtual event planning, strategy and execution from this event

Watch the replay.