Meet Your Demand Gen Goals When You Can't Meet In-Person

It's no secret that COVID-19 has cleared event calendars, turned meetings into emails, canceled events and gatherings worldwide, and made working from home in sweatpants the new normal.

But while our physical workspace has changed, our goals have not. Growth marketers are still on the hook for generating demand and building relationships, a task that many are struggling with amidst the current pandemic. But they say innovation is born out of necessity, and we're here to share ideas for how demand gen teams can still achieve their goals during the current global situation, and beyond.

Watch our on-demand fireside chat with Jay Famico and Ellen Smoley of Iron Horse as they sit down with demand gen experts Samir Mehta from atEvent and Neda Talyai from Splash to answer the most pressing questions on the minds of demand gen teams. In this talk, our experts discuss:

• What demand gen teams are doing to make connections and continue growth 
• Innovative ideas from key players in the industry
• How to use and repurpose existing content 
• Which growth marketing tactics keep the momentum going

The situation has changed but our goals have not, and therefore our methods must adapt. Watch our replay and make sure your demand gen goals are fulfilled.